Thoughtful design,
every step of the way.
From brand and logo creation to print and digital collateral, I give growing teams cohesive visuals with a clear, strategy‑led process that keeps their brand consistent across every channel.
Marketing Collateral
Print and Digital Design
Even in a digital-first world, there’s real value in thoughtful, well-designed brand collateral. Whether it’s a printed piece like a brochure or business card, or digital assets for social or email campaigns, these materials help reinforce your brand at every stage of the customer journey. I focus on creating design that feels intentional, consistent, and aligned with how you want your business to be seen—on screen and in hand.
Offerings:
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Posters
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Flyers
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Brochures
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Business cards
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Thank you cards
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Menus
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Social media graphics
Need something else? Let’s chat!
Brand & Logo Design
Whether you're building a brand from scratch or refining what’s already there, I design clear, cohesive identities that help your business show up with confidence. From logo and color palette to font pairings and supporting visuals, every detail is tailored to reflect your values and communicate consistently across platforms. The result is branding that’s built to last and designed to grow with your business.
How It Works
Clarity Call & Proposal
Every great brand starts with a conversation. Before we dive into design, we’ll hop on a clarity call to chat about your business, your goals, and what you’re looking for in a brand. This call helps me get a feel for your project and ensures we’re a good fit. After our call, I’ll put together a proposal outlining the scope, deliverables, and investment. Once you approve it, we’re ready to get started.
Discovery & Strategy
This phase is all about getting to know your brand inside and out. We’ll go over a brand strategy brief that covers your business, audience, and overall vision. From there, I’ll create a brand strategy board—a more in-depth version of a mood board—that pulls together the key visuals, tones, and direction for your brand. This ensures we’re aligned before any design work begins. Once you sign off on the strategy board, we move on to the fun part.
What’s included:
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Brand mood board for design direction
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Logo suite including a primary, secondary, and submark logo
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Colour palette
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Brand fonts
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2 rounds of revisions
Investment starts at $2500
Timeline 2-4 weeks
Add ons:
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Business Card
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Thank You Card
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Brand Pattern
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Brand Icons
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Social Media Templates
Need something else? Let’s chat!
Visual Identity Design
With a solid strategy in place, I’ll start designing. I create one strong logo concept, complete with variations to make sure your brand works seamlessly across different platforms. The goal is to craft something that feels true to your business and sets you apart. Once I’ve refined everything, you’ll review the concept and provide feedback. After any final tweaks, we’re ready for the last step.
The Brand Hand-Off
The final phase is all about making sure you have everything you need to use your new brand with confidence. I’ll package up your logo files in all the formats you’ll need, along with an easy-to-follow brand guideline that outlines your logo variations, color palette, and fonts. This ensures consistency across everything you create. And just like that, your brand is ready to go!